Witmer Public Safety Group Names Anthony Brooks Regional Sales Manager for New Jersey Fire Division

Experienced fire-service professional and sales leader will oversee WPSG’s New Jersey Fire sales team.

COATESVILLE, PA

Witmer Public Safety Group (WPSG) dba TheFireStore today announced that Anthony Brooks will join the company as Regional Sales Manager – New Jersey for its Fire Division, effective September 14, 2026.

Brooks brings more than 18 years of experience in the fire service and public-safety industry, with expertise in sales leadership, territory development, government procurement, technical product sales, and dealer operations.

Most recently, Brooks served as East Coast Regional Sales Manager for Snap-tite Hose, where he led a team of district sales managers and worked closely with fire departments, distributors, and industry partners throughout the region.

Before joining Snap-tite, Brooks spent six years with Dival Safety Equipment, where he generated more than $9 million in sales across New Jersey and Delaware and was recognized as a sales leader within the company’s New Jersey division. Earlier in his career, Brooks served as managing partner and co-owner of Jersey Fire & Safety Products, helping grow the organization from a startup into a successful regional fire and safety dealership.

“Anthony brings an exceptional combination of sales leadership, dealer experience, and firsthand knowledge of the New Jersey fire service,” said Peter Kosciewicz (VP, Sales and Marketing). “His understanding of both our customers’ operational needs and the public-safety equipment industry will make him a valuable leader for our team as we continue expanding our presence and strengthening our relationships throughout New Jersey.”

In his new role, Brooks will lead WPSG’s New Jersey Fire sales team, support the development of its outside sales associates, strengthen customer and manufacturer relationships, and identify opportunities for continued growth across the state.

In addition to his industry experience, Brooks has an extensive background in the fire service. He spent 14 years with the City of Vineland Fire Department, serving as a firefighter, emergency medical technician, and hazardous materials technician. He currently serves as a captain with the Strathmere Volunteer Fire Company.

About Witmer Public Safety Group

Witmer Public Safety Group dba TheFireStore is a leading multichannel distributor of equipment, training, service, and support for fire, law-enforcement, EMS, and other public-safety professionals. Headquartered in Coatesville, Pennsylvania, WPSG serves individuals and departments through its family of specialized brands, experienced sales representatives, retail locations, and ecommerce websites.

Media Contact

Kiri Son, Marketing Manager | [email protected]